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Money Management Newsletter: General Interest
The market's down... What do you do now?

If you can't make any sense of the stock market these days and question whether you should risk more of your hard earned savings and be an opportunistic buyer of depressed equities or finally throw in the towel, dump the dogs you so enthusiastically purchased a few years ago and put your money in a piggy bank, you're in good company. One has only to read the financial section of any newspaper to notice that there are many different opinions about future stock market direction from people who's job it is to study these things. How can there be such a polarity of belief? If the experts can't agree amongst themselves if we will see a slow recovery or fast recovery or more market declines how are you supposed to know what to do with your investments? As you can probably guess there is no easy answer but there are some things that you must realize before you take any action.

The first thing you have to realize is that market forecasters don't know what is going to happen. They just make guesses, educated ones of course but still just guesses. No one has perfect market knowledge or the ability to foresee events such as the unbelievable political and corporate tragedies of the past year that have had a huge impact on investor sentiment.

The second thing is don't fall for media doom and gloom about the market because these are the same referral sources that helped hype the market and the supposedly new paradigm a couple of years ago when new dot com millionaires were multiplying faster than rabbits. They showered us with glowing reports of the market and in so doing helped foster the irrational exuberance that the chairman of the U.S. Federal Reserve, Allan Greenspan mused about in 1996. During those heady days of investing exuberance there were of course media articles warning of the dangers of a hot market and the potential for a crash but these were overshadowed by stories of the nouveux rich which received most of the attention. You will of course find commentaries that are positive about the current potential for the market but these are not nearly as prominent as the negative media sentiment. If you notice a relationship here you are on your way to freeing yourself from media hype so that you can instead focus on investment fundamentals.

Thirdly, look at market history. A graph of market indexes over time reveals the simple news that markets go up and down. Sometimes after they rise rapidly there is significant drop followed by another rapid ascent. History has a way of repeating itself.

Fourthly, look at the alternatives. Bond prices are currently very high and the yields correspondingly low. If you intend on buying bonds now to preserve capital you may find their values actually start dropping rapidly if interest rates rise or if the stock market starts to recover. Bonds may be close to a market high much the same way stocks were before the bubble burst.

Fifthly, before you sell any of your non-registered investments consider the after tax impact. What I mean by this is don't unwittingly trigger taxable capital gains (if your investments have any left). Instead do strategic selling to trigger capital losses than can offset capital gains distributions that may be received on mutual fund holdings or gains on investments you may have sold earlier this year. You can then re-purchase the investment sold after waiting 30 days to crystallize the loss or buy another similar investment immediately if you want to stay in the market. Are the investments you currently own consistent with your goals and risk tolerance and do they represent a reasonable allocation of your portfolio? If the answer is no, consider reallocating them. If yes, consider adding to them. In both cases though take a reasoned approach based on your personal situation.

Lastly, before you buy any new investment, study its trading pattern over the past two years to see if you can live with the volatility. You should have learned something about your real risk tolerance if you have persevered through this most recent market decline. If you're a mutual fund buyer look at the capital class structures offered by many fund companies for non registered accounts to eliminate the tax impact of switching between investments.

The important thing to remember is that investing is a process. You establish a process of buying products that suit your goals and allocate them according to your risk tolerance levels and a reasonable expectation of long term rate of return. If you stick to the process and occasionally rebalance your portfolio as needed you can pretty much ignore the media hype.

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25 Lakeshore Road, Oakville, On L6K 1C6.
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