Timing The Market Postcard
The key to a successful investment plan is
staying invested over time - over the long term.
It isn't a secret: Timing the market is a guessing game. However, one thing is for certain, stock markets are characterized by daily ups and downs. But while smart investors are aware of the market's unpredictable nature, they also know that if you stay out the market to avoid the worst days, you run the risk of missing the best days when the market rebounds.

The biggest risk you can take is not being fully invested over the long term. Keep in mind that investing in the stock market shouldn't be about market timing - it should be about having a long term horizon.

For more information on how equities can provide you the potential for superior returns over the long term, please give us a call at (905) 844-7700.

Source: William M. Mercer Limited, Benefits Canada, Sept. 1997. Past performance is not indicative of future results.Card designed by AGF Funds Inc.

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